The shiny brightly coloured cover of Followers by Megan Angelo hides beneath it a dark tale of corruption and the skewing of reality in a neat representation of the social and moral questions the book asks with regard to Social Media.
Followers juxtaposes two different timelines: one in 2015 where two young ambitious women, Orla and Floss, find common ground in the creation of a social media personality and become intoxicated with the power and notoriety it brings; the second is much further in the future, in 2051 after a mysterious world-changing event known as the Spill. Marlow has grown up in the public eye, in the media city of Constellation; a place reminiscent of the Truman Show but with full awareness by the participants. Here volunteers have stepped up to be watched and commented on by the American public in a fully pervasive government run form of reality TV. The media world has broken into extremes since the events of the Spill – professional content makers and those that avoid it completely. The general public no longer trusts the internet and is generally much more tech averse causing a desperate Government to go to extremes to encourage them to make use of the state run services.
Marlow entered Constellation as a child with her parents and has only faint memories of life before. But a new “story line” she is presented by her network starts her asking questions about what constitutes her life, what she wants from it and what the past, that her mother has worked so hard to run from, is, setting her on a quest to find answers.
Harper Collins is describing Followers as 1984 for the Instagram generation. It’s not a bad analogy, though like the social media followers its’ heroines have to navigate, it remains to be seen if Followers will stick around long enough to warrant the comparison.
What seems a more fitting comparison is an episode of Black Mirror; very well written, unsettling and horrifying; a stark demonstration of the dystopian paths we risk with our reliance on different forms of technology and obsessions with social media.
It’s a complex plot which is neatly laid out so that you know there is a link between the two timelines, but you’re never entirely sure of what that link is until the book wants you to know.
None of the characters should be likeable. Floss is narcissistic, manipulative and shallow; Orla is at times insipid, always desperate and fairly selfish and Marlow, as a result of her upbringing, struggles to demonstrate any sense of agency or opinion. They have all done bad things, from the carelessly uncaring to the downright unforgiveable, and yet these women are compelling in their flaws and complexity. We all know hundreds of people like Floss and Orla (although the combination of the two women is clearly toxic), we may even have acted like them from time to time, and so even in the depths of their mistakes they are identifiable. Marlow is less recognisable as her storyline is a warning of possible consequences – but one which many children growing up now may face (albeit in a milder form) as they encounter their parents’ social media presence.
It’s an engaging and thought –provoking read but also highly entertaining.
Followers by Megan Angelou is released today: 9 February 2020